sim card registration

110.43 Million SIM Cards registered by 95.89 Million Subscribers in Nigeria

110.43 million lines have so far been registered in the ongoing registration of SIM (Subscriber Identification Module) cards against official figure of 95,886,714 active mobile lines in the country.This is a huge difference of 14.54 million According to the Executive Vice-Chairman, Nigerian Communications Commission (NCC), Dr. Eugene Juwah: this is More »

business as student

5 Reasons Why You Should Start a Business as a Student

Are you among those who think that running a business is the game of experienced graduates and professionals? I am going to show you five reason why that believe is wrong. If you are a student reading this or you are a fresh graduate and you have never thought of More »

bb message

How You can Buy or Sell on Google Trader through SMS

You can now search, buy, post or sell your products/services on Google’s classified ads site Google Trader. It is very simple, you only have to send a message to a short code via SMS. To start using the SMS service Text START to 6007. Posting on Google Trader is free! More »

wikipedia

Wikipedia to Go Free on Mobiles in Africa and Middle East This Year

The Wikimedia Foundation, a non-profit organisation that operates Wikipedia and Orange, a mobile network provider have concluded a deal that will allow millions of people from Africa and Midddle East to gain free unlimited access to the online encyclopedia Wikipedia from the mobile phones. The project is targeted at the More »

google trader google plus

Google+ integrates with Google Trader: Personalize your Listings

Google announced today that it has integrated Google+ (its social network) with Google Trader (it classified ads site). This means users on google trader can personalize their listings. According to press release on Google Africa blog: We wanted to make Google Trader a little bit more personal. So today, for More »

Category Archives: Sales & Marketing

6 Important Online Promotion Tools and Resources for Every Consultant

February 13, 2012   Andy Chuks   No comments

As more people go online it is becoming easier for a business consultant or a marketing consultnat to target potential clients through a host of web strategies. Your promotional activities as a consultant is no longer limited to face to face networking and cold calling. Though you still end up needing to meet many of

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How to Deliver an Effective Online Sales Pitch

February 01, 2012   Sarika   No comments

These days every business worth its salt has to have a mandatory online presence. This means that a client or prospective customer may see the company website as the first point of contact. Now this is a very different experience from a face to face meeting with a salesman. Here the salesman cannot guide the

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QR Codes: Possibilities for B2B Marketing

January 19, 2012   Monica   No comments

Monica Paul, Managing Director at Marcomtec Group & Emerging Markets Advisor at Guidepoint Global Advisors & Avalon Consultores  During the last months, advertising campaigns using QR Codes have become a topic of interest for both, companies and agencies; we can see ads including these codes at the entrance of the stores, in magazines, and in

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How You Can Become a Customer Service Champion in Business Through Smart Use of Social Media

January 13, 2012   NairaBrains   No comments

There is so much noise and buzz going on about social media and its importance for today’s business owners and entrepreneurs. True, social media networks are exerting an increasingly greater influence on how we see companies and of course how or whether we do business with them. And social media is another great way to

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Social Media Marketing Strategies: How B2B Companies Can Increase Lead Generation and Improve Services Delivery

January 11, 2012   NairaBrains   No comments

Marketing in social media has taken the interest and the conversations in professionals meetings. On the other hand, B2B entrepreneurs ask themselves how to make this social media networks work to their advantage. Nowadays, becoming active in the social networks has become more important for all companies looking to increase their brand awareness, strength, and

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Low Cost Business Promotion Strategies: Boost Your Company’s Image With Branded T-Shirts

December 21, 2011   Andy Chuks   No comments

Publicity is key when it comes to business. Advertising can be expensive and any sort of free publicity is likely to be welcomed with open arms by business owners. There are many ways a business can get their brand and service recognised, and perhaps one of the cheaper yet effective methods is through the use

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Online Advertising Space in Africa: Why It is Proving Difficult to Take on Google Adwords and What Advertising Companies Can Do

December 17, 2011   Andy Chuks   No comments

Not too long ago we wrote on Click Search Nigeria, a Nigerian online advertising company that has found it hard to get a sizeable portion of the online advertising revenue in Nigeria’s increasing online space. A few advertising companies exist in Africa; Ad Dynamo, Adplacers and Bidvertisers among others and it is the preoccupation of

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Cowbell, Loya Milk Sweep Awards at 2011 Advertisers’ Association of Nigeria Marketing Excellence Awards

November 23, 2011   NairaBrains   No comments

The 2011 Advertisers’ Association of Nigeria Marketing Excellence Awards has ended with Cowbell Milk and Loya Milk, two brands of Promasidor Nigeria Limited, a fast moving consumer goods company (FMCG) winning the Overall Marketing Excellence Award and the Brand Revitalisation Award respectively on Saturday, November 19, 2011 at Oriental Hotels in Lagos. The Cowbell brand

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Social Media Marketing Lessons From Dbanj and MoHits: How Dbanj’s “Oliver Twist” Single Got Viral

November 18, 2011   NairaBrains   1 Comment

Every week we try to bring to you revelations of how the web is changing the way we do business in Nigeria and the rest of Africa. Recent indications show that more and more Nigerians join various social networking and media sites on a daily basis faster than their counterparts in other African countries. Just

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Five Publicity Lessons Every Entrepreneur (Including You) Can Learn From Pastor Chris Oyakhilome

November 17, 2011   Andy Chuks   2 Comments

Sometime ago we published the list of Nigeria’s richest pastors and preachers which included the Head pastor and founder of Believers Loveworld (aka Christ Embassy) Pastor Chris Oyakhilome. Pastor Chris, as he is fondly called by thousands of his followers did not become popular merely by the power of his ability to heal unlike some

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