Posted on November 7, 2009 in Business, Featured | No Comments
Remember, before you read on, that everything I am writing here on this blog is meant to get you started earning money , managing it and increasing your networth with lots of commonsense.
The articles might be down-to-earth but that’s what you will need if you hope to get onto the lane of big-earning business people. [...]
Posted on August 21, 2009 in Featured, Marketing & Business | No Comments
Today we are revealing to business men one of the greatest strategies ever to apply in the emancipation of their business no matter how small or big it might be. Everybody hears about marketing these days but still so many don’t understand how best to use the various marketing mix to push up their company [...]
Posted on August 21, 2009 in Featured, Motivational & Business | 4 Comments
Many people hide their inability to start something ambitious such as a new business the farce of planning. Several years down the line after saying they would start something you ask them “How come you are yet to start ” they say they are still planning. They plan and plan but still dodge from actually [...]
Politics aside, almost everybody would agree that President Obama is a masterful communicator. Obama is really United State’s first public figure to adeptly embrace the full power of the media. He is seizing both traditional and new media opportunities to deploy his messages in both an expeditious and ubiquitous manner.
The sheer volume of his media visibility is what every forward looking firm should copy. According to a recent story in New York Magazine, Obama “has hosted 15 town-hall meetings; appeared in more than 800 images on the White House Flickr photo-stream; and held four prime-time press conferences, the same number held by George W. Bush in his entire presidency.”
True, Most times what we really want is control over our message. Advertising buys you such control because you have final say over the content and where and how often the ad is placed–but it is openly biased, with commercial gain (sales) as the goal. PR, on the other hand, earns us credibility because seemingly unbiased third parties (i.e., media) are helping to propagate our message for us. Read the rest of this entry »
In every locality small businesses will welcome any help that will make them sell more of their goods and services. Providing creative advertising and marketing solutions to the businesses in need of them but with little marketing budgets is good opportunity.
This entails creatively coming up with ways the small and medium businesses can get advertising from you at an affordable fee. I have endeavoured to give some ideas as to how one can come up with cheap and effective marketing solutions that you will sell to as many of these businesses as possible;
1) Start a small business pages publication to cover the businesses in your city. You can categorize the businesses into manufacturing, financial and banking, hospitality, educational, technological etc and charge them small fees to get listed in the business directory. If you can come up with a good distribution strategy that will make the publication enter as many hands as possible the business owners will be willing to pay to get information about their business listed in your business directory. Read the rest of this entry »
3 Keys To Brilliant Selling in Business
In Business, selling is the single most important thing to keep the company alive. Whether it’s products you are selling or services you’ll only remain in business if you exchange enough of them for money.
There is something about selling that costs many businesses profits they otherwise should have made. That is failing to sell brilliantly. Brilliant selling is a combination of selling strategies aimed at reducing the cost incurred when you sell your products and services thus maximizing profits accrued from the selling process.
The selling process of any competitive business firm should be such that only a reasonable cost is incurred in order to sell. Here are three keys to selling brilliantly and profitably;
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Combating Fear of Failure in Business the Kids Way
Fear has always been, and will still be the bane of most Entrepreneurs especially the young, new and inexperienced ones. The ability to fight and overcome fear differentiates between the successful and unsuccessful business owners.
It is very common for young entrepreneurs to entertain fears especially at the onset of their business. I remember the first appointment I had with the CEO of a company in my neighbourhood years ago when I was kicking of my ICT training program. It took me nearly one week to make up my mind. One sentence I usually use to muster courage is “If am afraid to take opportunities, then I should be ready to embrace poverty” The word poverty detests me a lot and it usually spurs me into action.
As an entrepreneur or a-would-be entrepreneur, you should prepare your mind against every discouraging factor like fear and inferiority syndrome. Sit down and write down some punch lines that will help spur you into action when you experience such discouraging factors.
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