NairaBrains – Creative Ideas For Business, Life, Fun

Oftentimes, we often get bored of doing things over and over again. This is normal for humans in every profession in life, which is why every company let their employees go on leave certain time of the year. Blogging is not an exception. Almost every blogger get bored one time or the other but the issue is how to get over this normal but dangerous phenomenon.
Most bloggers failed when they get bored of blogging. They interpret it as they don’t have flair for blogging, they have run out of ideas, they have lost interest, and pack up. Read the rest of this entry »

Profits are made in business when you buy and not when you sell. With this very important fact in mind it then behoves any sensible businessmen and entrepreneur to come up with cost effective buying strategies. Buying low, I discovered, is the secret of the masters.

Years back when as a greenhorn I entered into business I could never understand how sometimes a business partner get advertising at 40-50% off the normal rates. I thought then, that the profits roll in when you sell high enough. But the problem with selling high enough is that unless you successfully create an air of hype and exclusivity around your products or services your competitors might give the same quality at a bit lower price.

Sensibly, the best thing was to get down on knowing the best way to buy cheapest without compromising quality. There are 3 key areas where everyone ought to apply the principle of brilliant buying; Read the rest of this entry »

Remember, before you read on, that everything I am writing here on this blog is meant to get you started earning money , managing it and increasing your networth with lots of commonsense.

The articles might be down-to-earth but that’s what you will need if you hope to get onto the lane of big-earning business people. No long story here just real, hard-hitting facts, a little anecdote ( since people love stories to motivate them ) and lots of good, old advice.
Now back to the topic. I know you can’t wait anymore for what I’ve got to dish out.
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Let me quickly state that I may not have all the answers (nobody does) but this question struck me when a product my publishing business launched in the not too distant past failed to even take off the ground. It pains to see products that took months, in some cases years and sizeable amount of money to develop and yet it refuses to crawl not to talk of run.

The natural reaction when a product fails is to push the blame to the consumers. I felt bad and believed that the failure of the product was neither my fault nor my firm’s. I had done everything I ought to do but people who needed my product simply refused to buy. But that was a wrong approach to take. I soon realized I had to do something about the product or let it go to waste entirely.

The next I did was to reduce the price of the product by almost half but I soon got to know that price had little or nothing to do with the failure of many products. I abandoned the whole project and tagged it a failure. Read the rest of this entry »